Apparently, according to whispers I’ve heard, one of the main men behind this launch was closely connected to Balterio and they have now parted ways. I’ve been told a similar story by multiple reps now.
Anyway, to the product itself. Well I should preface this by saying that so far I have only seen some small sample swatches of the product. As usual these are painfully inadequate to sell the product from , being far too small. Having said that, we are now waiting for our stand to be installed and so I ought to have a better idea very soon.
There are four ranges being launched:
Traditional Vintage:8mm V-Groove with ‘Oiled Texture’ and 15 Year Warranty. This range features 8 Oak and only Oak decors. They do look good, but there is not a lot of variation. Cavallo Oak and Albany Oak seem to stand out to me.
Urban Loft: 8mm V-Groove with ‘Oiled Texture’ and 15 Year Warranty, but with a narrower plank at 160mm, compared to Traditional Vintage’s 194mm.
This is a much more eye-catching range with an accent on lighter woods in Oslo Pine, Whitewashed Oak and Florida Pine. They have also included a ‘wine box’ look which has lettering stamped across the planks, cal’ed ‘Wine and Pine’ - I’ve seen Parador do a similar thing in the past.
Supreme Senses: 8mm Bevelled Edge Tile Effect with a 15 Year Warranty. Tiles are 605mm x 282mm and they look really impressive.
It is with this range that they really come to the fore. The tiles come in four decors with Faro and Pompeii being the pick of the bunch. They are very well finished and pretty lifelike with a wonderful feel and texture to them.
Natural Prestige:10mm V-Groove with 20 Year Warranty. This is the daddy of the range. It’s a really meaty, heavy product and feels impressive to the touch. Once again it’s all oak, but we have some good ones. Bordeaux Oak is stunning as is Vancouver Oak and compare favourably with most other competitors.
It’s very lifelike for a laminate and the more solid sound underfoot you will get from the 10mm thickness will be another plus. It’s a great product.
(Originally posted on 1st July 2009)
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